THE GRUEN PITCH

Mitey Milk

How do you make eating insects the next big food trend?

That’s the challenge NSW Youngbloods were asked to solve on ABC’s The Gruen Transfer that aired last Wednesday night.

With the discovery that crickets have 37% more calcium than a glass of milk, we were off to the races.

Check out how we infiltrated Australia’s trusted milk industry to flog you the next big alternative milk – Mitey Milk.